Everyone can make presentation in simple steps with Google Slides, but creating colorful presentation is still considered “taboo” by professionals. Many people still think that colorful slides are not ideal for business-related presentation. However, while visual elements contribute to professionalism, you can still incorporate rich colors to your presentation, with specific strategies.
Why You Should Make Colorful Google Slides Presentation
Can’t you play safe by sticking with neutral colors like grey or blue? Of course, but bright and rich colors can create good psychological effects on your audience. Blue and grey are neutral but sticking to them can make your presentation look uninspired and boring.
You can use colorful Google Slides to communicate the spirit of the brand, product, or project. Green is great for brands and projects related to nature and sustainability. Yellow, orange, and pastel colors communicate youthful spirit, everything child-friendly, or artistic charms. Red and gold are often associated with optimism and boldness.
Bright and bold colors are also associated with creative fields. You can use them in presentations about traditional arts, graphic designs, digital illustrations, fashion, and high art. They communicate the creativity and free expressions behind these projects or topics.
Tips to Make Colorful Presentation
Like any professional projects, there are certain “rules” in making Google Slides presentation that everyone can accept. If you want to incorporate more colors in your slides, here are professional strategies to do it.
Pick Consistent Color Palette
Consistent color palette makes it easier for your audience to focus on your message. If your brand already has specific colors, incorporate them in your slides. Use the more dominant colors as background and the others as accents. The dominant color is the one that your market demographics will associate with your brand.
Pick Specific Theme for the Slides
The easiest way to create Google Slides presentation is using pre-made themes. You can start from themes that offer attractive colors. Startup, for example, has a beautiful turquoise-blue palette for those who still want standard “professional” colors in attractive way. Nikahin has a warmer tone with brown and beige combination. They offer beautiful colors without disrupting readability factor.
Use Solid Color Background with Corner Images
Using solid color background is a safe technique to keep your slides readable. However, it also risks your presentation to look boring. The solution: use corner images to add visual spices to your slides. They can be illustrations, vectors, or photos. However, make sure the visuals are related to your content. If they are unrelated, they can distract the audience and make their focus split.
Use Color Blocking Techniques
Color blocking is a way to get creative with solid colors while keeping your slides readable. You can place a wider, brightly colored space to contain your Google Slides content. Place different colors on the rest of the spaces as accents without interfering with the content texts.
You can also use color blocking technique to support your presentation. For example, when describing comparisons between two objects or concepts on one slide, use different colors as backgrounds for these things side by side.
Create Spaces for Texts (for Full Background Image)
Want a simple way to make your Google Slides presentation colorful? Use your images as full slide backgrounds. They can be photos or illustrations, but they should be actual parts of your presentation (or at least related). However, they risk make your texts less readable, especially if the images have a lot of colors and not enough empty spaces for texts.
Solve this problem by creating a transparent layer over the image and place your texts there. This is great if you do not depend on those images in your explanation. Other method is to use a solid-colored space to place your texts over the image.
Content before Aesthetic
Finally, make sure your colorful presentation slides focus on the content. Think about each element you put there, from the font and typeface to color palette and illustrations. Everything must have similar tone and be related to your content. When there is only one option between content and aesthetic during design process, choose the content.
Creating a professional Google Slides presentation should not devoid you from using colorful themes and designs. Following these tips will help you create attractive, creative presentation slides while staying professional.